September 21, 2026 – After two years of activities focused primarily on the East Coast, Ecceamerica is expanding its presence in the United States with a new program of initiatives aimed directly at restaurants and retail outlets on the West Coast. While the project had already reached the West Coast in previous years through seminars for industry professionals, this year’s promotional activities are extending for the first time to restaurants and retail outlets, establishing direct contact with consumers and food enthusiasts.

The West Coast—and California in particular—represents a strategic market for promoting European agri-food products: a dynamic and international market that places particular emphasis on quality, sustainability, and new food trends. It is within this context that Ecceamerica brings the expertise and culture of European organic extra virgin olive oil and organic wine to the forefront through tasting events and product education.

Promoted by Unaprol – Italian Olive Consortium and the Confederação dos Agricultores de Portugal (CAP), and co-financed by the European Union under Regulation (EU) No. 1144/2014, Ecceamerica is a three-year promotional program targeting the U.S. and Canadian markets, with the goal of strengthening the competitiveness of European agricultural products and increasing awareness and recognition of European organic extra virgin olive oil and wine.

Starting today, the activities will involve a selection of restaurants and retail outlets in California, Arizona, and Nevada. The organic EVO oil tastings will offer participants the opportunity to learn more about the product’s characteristics, exploring its organoleptic properties, quality, and sensory characteristics, as well as aspects related to organic production. This is an opportunity to learn how to recognize scents, aromas, and flavors and to discover the value of EVO oil within European gastronomic culture.

Tastings at Restaurants

• Balsamico Kitchen – 791 Palm Ave, Ste 101, Imperial Beach, CA 91932
  Dates: September 21–25; October 1–16
• Pasta Sisters – Culver City – 3280 Helms Ave, Culver City, CA 90232
  Dates: October 5–9; October 12–16
• Sogno Toscano – The Grove – 189 The Grove Drive, Unit H2, Los Angeles, CA 90036
  Dates: October 1–30
• Trattoria Trullo – 26611 Aliso Creek Road, Suite C, Aliso Viejo, CA
  Dates: September 22–30
• Da Barbara – 6412 Fountain Ave, Los Angeles, CA 90028
  Dates: September 23–26; September 30; October 1–3, 7–10, 14–17, 21–24, 28–31; November 4–7, 12–14, 18–21, 25–28
• N10 Restaurant – 8436 W 3rd St, Los Angeles, CA 90048
  Dates: September 23–26; September 30; October 1–3, 7–10, 14–17, 21–24, 28–31; November 4–7, 12–14, 18–20

Tastings at Retail Locations

• Sogno Toscano – Arcadia – 3950 E Indian School Rd, Phoenix, AZ 85018
  Dates: October 1–30
• Eataly Las Vegas – 3770 S Las Vegas Blvd, Las Vegas, NV 89109
  Dates: September 21–30
• Olive Oil & Beyond – 210 Marine Ave, Unit A, Manhattan Beach, CA 90266
  Dates: November 1–27
• Pronto Market – 221 Avenida Del Mar, Unit A, San Clemente, CA 92672
  Dates: September 23, 30; October 7, 14, 21, 28; November 4, 18, 25
• Al Dente Pasta – 10581 1/2 West Pico Blvd, Los Angeles, CA 90064
  Dates: September 23–30; October 1–11 and 13–31; November 1–14
• Sogno Toscano – Santa Monica – 1512 Montana Ave, Santa Monica, CA 90403
  Dates: October 1–30
• Eataly Los Angeles – 10250 Santa Monica Blvd, Los Angeles, CA 90067
  Dates: September 21–30
• Domingo’s Deli – 17548 Ventura Blvd, Encino, CA 91316
  Dates: October 7–11, 14–18, and 21–25

These new initiatives on the West Coast further strengthen Ecceamerica’s presence in the United States, bringing awareness of European organic extra virgin olive oil and organic wine ever closer to consumers and highlighting their quality, culture, and identity.

For more information and updates on the project’s activities, please visit the website https://ecceamerica.eu/ and follow us on Facebook and Instagram.